Brittany Free Art & Design

Some people bring a ray of sunshine to your day.

Brittany Free’s bright, bubbly nature is mirrored by her beautiful artwork. In creating a brand identity, that same feeling of fun had to be in every facet. A brand that conveys a bright, approachable personality — portrays the brilliance of both artist and art. Color, pop, and things that make you smile.

Project

  • Brand Identity

    • Logo, Brand Marks, Custom Illustrations, Unique Patterns, Font + Color Palettes, Brand Language

  • Collateral Concepts

FUN IS THE NAME OF THE GAME.

Brittany’s logo needed her personality and to convey a bit about her work. Typographically, the signature styling and handwritten feeling suggests the artist and her handiwork.

These brand marks needed to feel like play. A waving flag, an exuberant exclamation point, and an explosion of confetti make this brand a lil’ party.

Unboxing a Brittany Free original resin piece should feel like opening a beautifully wrapped gift — so the package design was intended to reveal a celebration side, like everyone yelling

“surprise!”
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Glenn Pollak